Archive for the ‘Communication’ Category

17
Feb

Switch: Follow-up to Made to Stick

   Posted by: Jeffrey Keefer

I just ordered my copy of Switch, the new book by Chip and Dan Heath (best-selling authors of Made to Stick). I thought the brothers’ earlier work was wonderful, and am looking forward to reading their follow-up work.

Not sure when I will have time to read it; perhaps need to find (or create?) an online book discussion for this???

switch

14
May

Silence and Voice Blocked by Websense

   Posted by: Jeffrey Keefer

Not sure if this means my blog is getting tracked (more readers or value?) or there is another reason why it is now blocked in my office, but I will take this as a good (though annoying) sign of reach and networking value!

websense blocked

Of course, it also means I need to move my links and other resources someplace else so I can access them FOR WORK NEEDS!

3
May

reTweet of Twitter as Public Narrative for Research

   Posted by: Jeffrey Keefer Tags: , ,

You never know who may read your (or my!) Tweets. Just when I think nobody reads my writing . . .

retweet

19
Feb

New York Post Cartoon — Discussion in Whose Best Taste?

   Posted by: Jeffrey Keefer Tags:

nypost-chimp

Thought-provoking?

Humorous?

Timely?

Racist?

Incendiary?

Freedom of Speech?

Free Marketing?

All Attention Is Good?

Seel Newspapers?

15 Minutes of Fame?

Animal Abuse?

Out of Context?

Situational?

Tragic?

Political?

Whatever the case, this image in the New York Post yesterday has caused a controversy, especially after such a tragic story. These things do raise attention and issues, especially those that for many may be unpleasant to air in public. Perhaps this may begin a dialogue that is valuable and has been under the radar for quite some time?

17
Feb

Facebook Owns You, Round 222

   Posted by: Jeffrey Keefer Tags: , ,

The New York Times picked up the Consumerist story about Facebook’s content ownership that they spell out in their terms of service.

Something does not feel right about this; Facebook owns it all if it is on their site?

facebook-rights

Read their terms yourself, and make up your own mind. How much content do you want to give to Facebook in the name of collaborating with friends?

Perhaps on the flip side, in a connected world, ownership is always transferred to those who own the networks (think about how the NSA spies on US citizens or how emails we write at work are owned by the employer). Is Facebook really doing anything different?

The New York Times (yes, I enjoy reading a paper newspaper in the morning over coffee) has an interesting article today, Friends, Until I Delete You. It was about protocols, or the lack thereof, regarding dropping / unfriending / blocking / unfollowing / defriending people on Facebook (and by default even on Twitter, my primary networking hub, as well as rss feeds and blogrolls). Getting a free Whopper from Burger King aside, this issue will only grow in discussion as the general trend toward Managing Multimembership increases.

I used to accept all invitations, though find it increasingly difficult to keep up and communicate with the people who I am really interested in following and engaging in ongoing discussions. Currently, I do not accept all invitations in Facebook or even return following in Twitter. Let’s face it, if I have not spoken to somebody since high school or college or for ten years, is there much evidence I really want to suddenly start now? There are often reasons why we lose touch (as well as some good reasons for begining again, I suppose).

I often do accept if the person appears interesting, but tastes and needs and wants do change and develop over time. 

Don’t get me wrong, this issue is not necessarily a personal one; it is more a recognition that I have limited time and resources. I am simply not able or interested in following or reading people who, ultimately, do not meet the WIIFM? (What’s In It For Me?) factor.  Very subjective, but then again what isn’t? (Ahh, I love qualitative research!)

I wish I have more time and energy, but there is a limit. Thus, instead of my own focusing on particulars about unfriending, I prefer to focus on following those who really make a difference in my life, work,  and research.

26
Jan

Books that Shape a President

   Posted by: Jeffrey Keefer Tags: ,

If we need any more inspiration for following in the footsteps of President Obama, we have no further to look than the books he reads. Educators of many stripes have long believed that there is power in reading–we explore new worlds, new paradigms, new situations, and new challenges and solutions to past / present / future problems and issues. What better way to do this than a new read for the New Year?

The NY Times recently had a story that listed some of the books that informed the President. Taking a queue from there, I went to one of the local independent bookstores, Three Lives and Company, and picked up one of the texts I have not yet read, Toni Morrison’s Song of Solomon.

Song of Solomon
Imagine the possibilities if we all read more texts of substance?
20
Jan

Barack Obama, the Hope We Need Today

   Posted by: Jeffrey Keefer Tags:

Let us wish the best for today’s inauguration and for the new US President elect, Barack Obama (especially for those who have not drunk the Obama Kool-Aid). If ever we need hope for a better future, today is the day.

Barack Obama

Given the crowds and the almost unending positive attention today has in the media, workplace, and general conversations, I think the change Obama has promised is already happening.

15
Jan

Learning from Impromptus

   Posted by: Jeffrey Keefer Tags:

I watched the impromtus during our final class last night, and it appears they were well-received.  I changed the format of how I handle these, as well as making the questions more open-ended and general than traditional business-related issues, and then used a Critical Incident Questionnaire to better understand the experience. There are a few things that stick out in my mind about this end-of-course activity:

  1. Speaking on your feet is not scary with practice.
  2. Seeing how things work well and then trying them out can be effective (such as asking the audience a question and getting their responses at the beginning to capture their attention).
  3. Humor goes a long way to engaging and maintaining audience involvement.
  4. Using a general communications model can be applicable to all communications situations.
  5. Using a personal story on a topic with which the audience can directly relate is engaging.

I am pleased with the results, and like the way it seemed to end the course on a positive note by taking what we learned and applying it to a larger context (life). I hope my students found it as useful as well.

Today is the final class in my Business Communication MBA course at NYU Stern. While my students completed their final presentations during our last class on Monday, tonight they will have 2 minutes to prepare and deliver an impromptu presentation.

I thought it may be fun (and potentially useful for other business communication speech professors) to post the topics here. I gathered them from colleagues, online, and my own perspective:

  • Explain a business controversy you were part of and how you managed it.
  • Tell us who your hero is and why.
  • Describe how you responded to an unethical situation.
  • What one regret do you have from your college days?
  • Tell us about the most surprising thing you will take away from your experience at Stern.
  • Discuss your proudest moment.
  • What is the best book you ever read?
  • If you were tapped by the president to work with inner city schools, what would you do first?
  • Who has been your role model in your professional career?
  • Recall a time you were glad you listened to someone’s advice.
  • Tell us about a time when you discovered your leadership potential.
  • Tell us about the most valuable website you have visited.
  • Tell us about a time when you used your political savvy to push through a program or idea that you really believed in.
  • What was the best vacation you ever took?
  • What historical person would you most like to meet?
  • Tell us about a time when you had to sell an idea to someone who was not interested
  • Tell us about the most remarkable movie you have ever seen.
  • Discuss your idea of a perfect day.
  • If you can live anywhere, where would it be?
  • What is your most vivid childhood memory?
  • The expression / slogan / motto that best describes my view of life is…
  • What social cause means the most to you?
  • What management characteristic or trait would you most like to learn or improve upon?
  • Explain how a smart person might not be wise.
  • Tell us about the hardest thing you have ever done.
  • Tell us how to make a new friend.
  • Discuss a way you have helped a colleague.
  • If you sang performed with a professional musician, which one would it be with?
  • What is your favorite piece of art?
  • Do you prefer poetry, drama, or opera?
  • What would make the world a safer place?
  • What fear have you overcome?

Let’s see, choose a folder piece of paper, and you get one chance to toss it back in if your immediate assessment determines it does not feel right (I do not want this to cause any more stress than we all already have). 2 minutes to prepare. 2 minutes to speak. The rubric will include 5 elements:

Strategy:

  1. Gets audience attention
  2. Intent is clear from the beginning.
  3. Dynamic close leaves audience at high point

Delivery:

  1. Eye contact and Gestures
  2. Energy and engagement

I am really looking forward to this . . .

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